One Alumni Place and nearby Alumni Park were transformed into a winter wonderland as hundreds of Badgers of all ages gathered for the Wisconsin Alumni Association’s Frosty Fun event. As part of the Wisconsin Union’s Winter Carnival, this free lakefront celebration proved that Madison knows how to embrace the cold in style.

The UW–Madison Alumni Band brought the spirit of Camp Randall to the shore of Lake Mendota, filling the chilly air with familiar fight songs and rousing marches.

Bucky Badger delighted young fans with a spirited dance party, his infectious energy keeping everyone warm despite the February chill.

Towering inflatable Bucky stood watch over Alumni Park, becoming an instant photo favorite throughout the afternoon.

The outdoor festivities kicked off with DJ Mike Carlson ’88, spinning a lively mix that had attendees dancing despite the winter temperatures. The UW–Madison Alumni Band added to the atmosphere with spirited renditions of “On, Wisconsin!” and other beloved Badger anthems, reminding everyone why Madison’s musical tradition runs so deep.

Of course, no Wisconsin event would be complete without an appearance from Bucky Badger himself. The beloved mascot spent the afternoon mingling with young fans, dancing along the lakeshore of frozen Lake Mendota, and posing for countless photos. The giant inflatable Bucky overlooking Alumni Park served as both a landmark and gateway to the festivities.

Inside One Alumni Place, the talented performers from Wild Rumpus captivated audiences with their skillful juggling acts, adding a touch of circus magic to the winter celebration.

Inside One Alumni Place, the park’s visitor center, families escaped the cold to enjoy hands-on activities. 

Wild Rumpus brought their signature blend of circus arts and comedy to Frosty Fun, with jugglers performing gravity-defying tricks that left both children and adults mesmerized. 

Kid-friendly crafts sparked creativity and excitement with the younger set. 

The Chazen Museum of Art provided winter-themed art projects that let young artists express their creativity, while PBS Wisconsin offered educational programming that made learning fun.

The Wisconsin Alumni Association’s managing director of state and university relations, Mike Fahey, captured smiling Badger faces throughout the afternoon.

Winter storytelling sessions transported listeners to magical, snowy realms.

UW–Madison police officer Krista Bayley and therapy dog Hoagie created a cozy reading corner, where children gathered to hear winter stories and meet Madison’s friendliest four-legged officer. Hoagie, an Australian Labradoodle therapy dog, lived up to his reputation for loving new people, bringing comfort and joy to everyone he met.

Throughout the afternoon, visitors could warm up with complimentary hot cocoa and apple cider. Everyone left with memories of a perfect winter afternoon. It was a reminder that in Wisconsin, we don’t just endure winter — we celebrate it.