Made in Wisconsin

Made in Wisconsin
Experience the dynamic relationship between UW-Madison and the state's industries on these field trips to various Wisconsin companies. Hear from UW faculty and staff as well as alumni company employees as you enjoy a tour and lunch. Transportation is provided for most events.
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Questions? Contact WAA’s Kate Siemieniewski toll free at (888) 947-2586 or (608) 263-4508.
WAA members Charlie Allen '65, Sue Cowan '77 and Stef Morrill learn about product design and packaging

International Lip Balm Business Family-Owned, Made in Wisconsin

On our most recent trip in January, we took a group of Badgers on an exclusive tour of Carma Labs, maker of the popular Carmex lip balm. The company’s president, UW grad Paul Woelbing ’79, then brought the history of Carmex to life with a fascinating presentation that only a WAA Made in Wisconsin event can offer.

Such Badger ties also give Made in Wisconsin tours the chance to highlight the dynamic relationship between UW-Madison and the state’s top businesses.