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MADISON, Wis. — Alumni, students, fans and friends of the University of Wisconsin-Madison cast a record number of nearly 8,000 votes to select a design for the Sixth Edition of The Red Shirt™.
This year’s winning design incorporates elements of the popular UW song “If You Want to Be a Badger” and gives wearers a unique way to show their UW pride. This collectible T-shirt from the Wisconsin Alumni Association (WAA) was developed to help fund student scholarships and alumni programming.
“Now in its sixth year, The Red Shirt has really become a symbol that unites Badgers everywhere,” said Paula Bonner MS’78, WAA’s president and CEO. “It’s got a mission of giving back and a spirited style that brings out the Badger in all of us. And if alumni and students are known for anything, it’s fun and helping others … exactly what The Red Shirt is about.”
With proceeds from sales going to UW-Madison’s Great People Scholarship, The Red Shirt made it possible for WAA to present UW-Madison with a $250,000 gift to this need-based scholarship fund in April 2010. WAA’s gift of $25,000 per year for five years will be matched with funds from the UW Foundation. The program’s success to date has supported 74 students during their attendance at UW-Madison.
The Red Shirt’s proceeds contribute to the nearly $700,000 already awarded by WAA every year through scholarship programs at the corporate level and through alumni chapters around the world.
Founded in 1861, WAA offers UW alumni and friends a wide variety of services, including the award-winning On Wisconsin and Badger Insider magazines, career programs, student programming, international travel opportunities and alumni enrichment events. Learn more at uwalumni.com.