Made in Wisconsin: Trek Bicycle Corporation

Hit the road with America’s leader in bicycle technology.
May 18, 2007
Waterloo, Wisconsin
10:30 a.m.–2:30 p.m.

Warriors of the Road

From its humble beginnings in a rented barn 30 years ago, Trek has created bicycles that are lighter, stronger, innovative and fun to ride. On this special Made in Wisconsin tour, you’ll get a behind-the-scenes look at this internationally known manufacturer and meet the people who push the limits of technology, so you can push yourself.

Learn the inside story about this great Wisconsin industry:
  • Tour Trek’s design center and new factory addition
  • Hear from expert staff before they unveil the 2008 line
  • Watch manufacturing steps in progress
  • See Lance Armstrong’s winning bikes
  • Enjoy a catered lunch with UW grads
  • All for one affordable price!

Register Now!

Bus transportation to and from Madison is available. The bus will depart at 9:30 a.m. from Meriter Main Gate, 110 S. Henry St. in downtown Madison, and will return at approximately 3:30 p.m.

Cost is $35 per person or $30 for members of WAA or UW OLLI. The registration deadline is May 14, 2007.

This event is subject to our cancellation policy.

Questions? Contact Ellen Clarke toll free at (888) 947-2586 or EllenClarke@uwalumni.com.

Sponsored by the UW-Madison Osher Lifelong Learning Institute and the Division of Continuing Studies, with support from the Wisconsin Alumni Association®.