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General Event Planning Timeline
12 Weeks Out
Conceptualize the event. Determine the scope, purpose and name of the event/program (who, what, where, when, why)
Identify potential dates and locations for event
Determine target audience (young alumni, families, non-alums, etc.)
Identify potential risk management issues
Determine meeting/planning schedule
Develop the event budget
Determine number of members and volunteers needed to plan and work event
Start logistical and supply considerations
Identify potential partners for event (other alumni groups or community organizations)
Contact WAA liaison with ideas and details
10 Weeks Out
Finalize date, time, location (and speaker/entertainment, if applicable)
Add event to WAA calendar
Think about event format/flow
Start designing print materials
8 Weeks Out
Order signs
Send materials to printer or WAA
Order WAA materials needed for event (name tags, table tents, pennants, etc.).
5 Weeks Out
Confirm menus, room setups and supplies.
Send invitations (mail, e-mail, Web, phone)
Recruit volunteers
Publicize event (press release, community calendars, etc.)
3 Weeks Out
Establish method to measure attendance/participation and capture contact information
Meet with volunteers, if needed
1 Week Out
Send final e-mail reminder
Confirm numbers with venue or catering staff
Day Of
Arrive on-site one hour prior to event
Check in with facility personnel
Direct volunteers
Oversee set-up, decorations, etc.
Post-Event Wrap Up
Recognition of everyone’s help before, during and after the event (thank you’s to participants as well, if warranted
Evaluate what worked, what didn’t and what lessons learned for next event
Provide attendee list to WAA so involvement can be tracked and utilized for future outreach
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