Bring Out Your Badger with The Red Shirt

Sales of The Red Shirt, a one-of-a-kind, collectible T-shirt developed by the Wisconsin Alumni Association (WAA), will benefit student scholarships and programming under WAA’s mission to serve alumni and students of UW-Madison.

Proceeds will contribute to the more than $550,000 awarded to UW students each year through WAA’s matching dollar scholarship program.

“This truly unique shirt is a fun way to bring out your inner Badger and show your UW spirit, while giving back to the UW at the same time,” said Paula Bonner MS’78, WAA President and CEO. “By wearing the first edition of The Red Shirt, students, grads and friends all over the world are starting an important new university tradition.”

The Red Shirt, priced at $15, is available online at uwalumni.com/TheRedShirt.

Shirts are also available at the Wisconsin Alumni Association, 650 N. Lake St., and at University Book Store retail outlets in Madison. Student-run campus groups are also able to sell The Red Shirt to raise funds for their student organizations.