Sponsorship
Sponsorship Opportunities
Benefit your business while supporting the UW
Homecoming celebrations at UW-Madison bring together thousands of students, staff, faculty, alumni and community members every fall to participate in a variety of activities in and around the UW campus. From the 5k Charity Run/Walk to the Parade down State Street to the Homecoming football game, the city is abuzz for nine days with the spirit and traditions that make UW-Madison great.
With your UW Homecoming sponsorship, you’ll get access to thousands of students, alumni and community members who are interested in your product or service. Proceeds raised during Homecoming benefit the Dean of Students Crisis Loan Fund, a program to assist students in financial emergencies.
Please take a few moments to review this year’s events and the sponsorship opportunities available to enhance your business. Please note that we are open to discussing various means beyond traditional marketing tactics to ensure you reach your target audience in a creative, unique and attention-grabbing manner.
Bucky Badger, Come on Down!
Welcome to Bucky’s Game Show Challenge Homecoming 2009. Inspired by our favorite old game shows, we’re planning a week of fun and competition to celebrate UW spirit before the Homecoming game (when our football team sends the Iowa Hawkeyes off without any handsome parting gifts). We encourage all students, alumni and community members to play along.
Event Attendance
Homecoming Kickoff Celebration: 5,000 students, faculty and staff
Homecoming Parade: 10,000 alumni, students, community members, faculty and staff
Golf Outing: 100 alumni and community members
Charity Run: 450 alumni, students, community members, faculty and staff
Pep Rally/Fireworks: 1,000 alumni, students, community members, faculty and staff
Spirit Parade/Yell like Hell: 2,000 students
Badger Games: 250 students
Blood Drive: 300 students, faculty and staff
Bucky’s Cross-Campus Quest: 400 students
Air-Band Competition: 500 students
Benefits to You and Your Business
* Unique access to UW-Madison students
* Event-naming opportunities
* Web site linking/logos
* Name announcement, recognition or banners at events
* Product placement/sampling
* Recognition in alumni e-newsletters
* Recognition/ad space in alumni publications
* Opportunities to engage your target market
* Web traffic on our student web page, uwalumni.com/homecoming, had 17,000 overall views and more than 13,000 unique visitors in 2008
About the UW Homecoming Committee
The UW Homecoming Committee at UW-Madison is a nonprofit, student-run organization empowered by the Wisconsin Alumni Association®. Proceeds are donated to the Dean of Students Crisis Loan Fund, which assists students in times of extreme need. The Homecoming Committee has donated more than $10,000 to this fund over the last 15 years. All charitable donations are tax-deductible.
Please visit uwalumni.com/homecoming for additional information, or contact Noelle Baker, UW Homecoming Committee Sponsorship Chair, at (507) 438-9662 or sponsorship@uwalumni.com.
Benefit your business while supporting the UW
Homecoming celebrations at UW-Madison bring together thousands of students, staff, faculty, alumni and community members every fall to participate in a variety of activities in and around the UW campus. From the 5k Charity Run/Walk to the Parade down State Street to the Homecoming football game, the city is abuzz for nine days with the spirit and traditions that make UW-Madison great.
With your UW Homecoming sponsorship, you’ll get access to thousands of students, alumni and community members who are interested in your product or service. Proceeds raised during Homecoming benefit the Dean of Students Crisis Loan Fund, a program to assist students in financial emergencies.
Please take a few moments to review this year’s events and the sponsorship opportunities available to enhance your business. Please note that we are open to discussing various means beyond traditional marketing tactics to ensure you reach your target audience in a creative, unique and attention-grabbing manner.
Bucky Badger, Come on Down!
Welcome to Bucky’s Game Show Challenge Homecoming 2009. Inspired by our favorite old game shows, we’re planning a week of fun and competition to celebrate UW spirit before the Homecoming game (when our football team sends the Iowa Hawkeyes off without any handsome parting gifts). We encourage all students, alumni and community members to play along.
Event Attendance
Homecoming Kickoff Celebration: 5,000 students, faculty and staff
Homecoming Parade: 10,000 alumni, students, community members, faculty and staff
Golf Outing: 100 alumni and community members
Charity Run: 450 alumni, students, community members, faculty and staff
Pep Rally/Fireworks: 1,000 alumni, students, community members, faculty and staff
Spirit Parade/Yell like Hell: 2,000 students
Badger Games: 250 students
Blood Drive: 300 students, faculty and staff
Bucky’s Cross-Campus Quest: 400 students
Air-Band Competition: 500 students
Benefits to You and Your Business
* Unique access to UW-Madison students
* Event-naming opportunities
* Web site linking/logos
* Name announcement, recognition or banners at events
* Product placement/sampling
* Recognition in alumni e-newsletters
* Recognition/ad space in alumni publications
* Opportunities to engage your target market
* Web traffic on our student web page, uwalumni.com/homecoming, had 17,000 overall views and more than 13,000 unique visitors in 2008
About the UW Homecoming Committee
The UW Homecoming Committee at UW-Madison is a nonprofit, student-run organization empowered by the Wisconsin Alumni Association®. Proceeds are donated to the Dean of Students Crisis Loan Fund, which assists students in times of extreme need. The Homecoming Committee has donated more than $10,000 to this fund over the last 15 years. All charitable donations are tax-deductible.
Please visit uwalumni.com/homecoming for additional information, or contact Noelle Baker, UW Homecoming Committee Sponsorship Chair, at (507) 438-9662 or sponsorship@uwalumni.com.
